The holiday season is upon us. The market has been bullish on Best Buy $BBY for the first half of the year, and has been nervous for the second half so far. On the chart, this means an uptrend followed sideways price action.Best Buy Daily Chart(click to enlarge)Bullish Bias:- The consolidation so far has 2 main characteristics. 1) It is sideways.2) It went from side to narrow.- A third could be that it maintains a slight bullish bias. The RSI did not drop to 30, which means lack of bearish momentum. Furthermore, price remained above the 200-day simple moving average (SMA) as well as a rising trendline support.- With these support factors holding, BBY looks like it is gearing up for a bullish breakout.- A breakout above 58 should open up the 62-63 highs on the year, - Otherwise, the pressure remains towards 54 and 52. - If by the end of the holiday season, price breaks below 52, we might have a bad start to 2018 for BBY.